Over your last twenty posts, how many comments asked the same question?
I counted them by hand.
How many of those were someone trying to buy?
Those aren't support tickets. They're orders waiting for a reply.
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Twelve months of Platine, free, starting the day you're onboarded. No card required.
Tell me what's broken in your house. I fix it or I build it.
Founding partners onboard first, one by one, with me. When the year ends, we decide together what comes next.
You're in. I'll email you to set up your onboarding.
While you wait — platine.watch
Eight Movements.
One workspace.
Everything a house runs on, in one place — and an assistant that only ever answers from your own record.
Included from Gold upward.
Seven assistants, living quietly inside your workspace.
Each assistant is tuned to your house voice and reads the private by design. Together they read, watch, draft, answer, translate, and surface — so your team returns to the work that matters.
Translator
Prepares content in EN, FR, DE, IT and JA, tuned to your house voice. More languages on the way.
Writer
Drafts client replies, retailer communication and notices in your house voice. Held until you approve.
Librarian
Ask anything about your house. Answers come only from your own records, with the source shown.
Watcher
Reads the open web every day — replicas, off-brand listings, retailer drift. Surfaces only what needs a decision.
Scout
Tracks resale velocity, auction results and social signal. Surfaces references gaining or losing heat.
Reviewer
Reads contracts and retailer agreements. Flags missing clauses and approaching expirations. Drafts redlines to review.
Concierge
Client and retailer enquiries — shipping, repairs, stock, warranty, returns — answered in any language, in your voice. Every draft waits for your approval.
Planned to plug into the site you already have, on any builder: forms and live chat first, then WhatsApp, Instagram, texts and calls. 748 hours back per year.
Built in Toronto,
for watch houses everywhere.
Seventeen years in product design and an obsession with watches went into Platine — built here, by one person. No investors, no board, nobody outside watchmaking deciding what matters.
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